THE CONS AND COSTS OF NATIONAL FOOD SITE APPS
As a customer or an independent business owner, you demand home delivered food or you offer home delivered food. Either way, since Covid we saw a peak in third party companies such as DoorDash, GrubHub and UberEats.
All these companies are often Silicon Valley based with sharp guys behind them. They sell the sizzle and attract business owners to join their client list. Additionally, these businesses then offer their finest dishes home delivered.
Pretty smart eh! These guys are often highly successful but usually for a limited period. They know the system has a life span and for those restauranteurs who jumped on the band wagon, many are done, as the system proved non-viable. Gone are many, but Jack and Mary still want a home delivered meal on their table.
As of recently, we followed up and spoke with many restaurants who had given them a shot. They had the hard numbers confirming the loss of $1,000’s each year. Their consumer’s data was now in someone else’s hands.
NOT SMART
Your customer, yes, your customer orders food from your menu which is on a third-party digital platform. Often your menu’s pricing is adjusted and increased without your customer realizing.
Then they deduct 10% – 15% in delivery and service charge fees and then take 20% – 30% in commissions. Then, they continue to take these fees on every order that they process through their platform for the rest of forever…….or until you say enough is enough.
You MUST give this serious thought. it’s not that we have a better mouse trap, and we’re most certainly not here to appear to be NORMAN KNOW IT ALL, but why give away all your profit to buy a customer? Remember when you could buy ads that were affordable and generated traffic? The days when you had your very own independent delivery guys working for a fixed fee and tips?
Those days worked and we do accept that change is a necessity for the future. But we do see 3 options here:
1.DO NOTHING.
You can keep paying these tech companies 30%+ of every online order as a “thank you” for taking all your profits and customer data.
2. YOU CAN BUILD YOUR OWN SYSTEM.
You can get a new system integrated with your POS or printer stations in the kitchen. You can hire your own local independent delivery drivers by using cabs, Uber, Lyft drivers. You can hire a marketing company to do SEO for your new ordering portal.
And as these orders grow, you can work with your trusted marketing company to start sending out automated emails, Facebook, and other Social Medias to help you drive repeat business.
3.YOU CAN LET US DO THE HEAVY LIFTING FOR YOU.
Use our site www.adspaymax.com. It took us a considerable amount of time and development to be able to reduce marketing costs by over 1000%. Think about this, as print ads average $1,500 per month and our targeted system is maxed at $150 per month, with ZERO deductions from every food order.
Let us maximize your website, by updating, upgrading and we’ll link automatically to your website, and all Social Media outlets that are trending high.
Over 14,000 LOCALS have registered into the ADSPAYMAX system for over 27 years.They tell us what they want, and we strive to provide. FOOD deals are the most requested and we forward them automatically to our users, who in turn are your potential customers.
We investigated the CHANGES, CONS and the COSTS that the DoorDash, GrubHub and UberEats websites displayed, and we used their stats to produce these FACTUAL RESULTS:
The bottom line is that for every $50 food order from Door Dash:
Your costs are $56.00 with $37.50 paid back to you. That’s a 33% LOSS. That’s a $18.50 LOSS for every $50 order.
When we looked further to a $50 ticket with Grub Hub:
Your costs are $58.33 with $33.17 paid back to you. That’s a 43% LOSS. That’s a $25.16 LOSS for every $50 order.
They offer no incentives to use your restaurant, neither do they offer any LOCAL marketing plan as buyers must have THEIR National not local app. We believe, as most restauranters do, that marketing to LOCALS is the backbone of your business.
The problem being is that Marketing Costs are no-longer within financial reach to many, but those in the ADSPAYMAX system never spend more than $150.00, guaranteed.
The ADSPAYMAX Targeted Marketing plan goes to LOCAL buyers…..subscribers with zero up-front costs, and if we fail to drive profitable business your way, you still retain the marketing plan for FREE.
Need more information?
(928) 605-5665・www.adspaymax.com・(928) 486-5189